Omatic Blog
Welcome to Omatic Software’s blog! Here you will find the latest nonprofit best practices and tools to help you optimize your data, engage with supporters, and grow your impact.
Salesforce NPSP: A Powerful Solution for Modern Nonprofits Amidst increased competition and evolving supporter expectations, modern nonprofits must operate much like their for-profit counterparts. Organizations are challenged to increase efficiency and streamline operations, while also offering diverse fundraising activities and implementing marketing tactics to attract and retain supporters. With some of these efforts seemingly at […]
At Omatic, we’re always looking for ways to help nonprofit organizations make the most of their technology and data. We’re happy to share this guest blog post by our good friend Chris Barlow at Beeline, which outlines best practices and tips for enhancing engagement with supporters through the use of marketing automation. ————— Where do […]
Concerns Within the Nonprofit Sector Amid a Looming Recession For much of the second half of 2022, businesses, families, and nonprofit organizations across the US (and around the globe) prepared for a looming recession. Several factors contributed to their concerns, including inflation, rising interest rates, the expiration of pandemic-driven government aid, and the war in […]
I was the director of finance at two nonprofits before I went to work in the nonprofit software industry. One was a mid-sized membership association with a separate 501(c)(3) fundraising foundation. The other was a very large healthcare foundation, which itself was the separate fundraising arm of an enormous healthcare system’s flagship hospital. As different […]
Introduction: Are you Making the Most of Your Nonprofit Gift Data? In the nonprofit world, November and December can be particularly busy months. Not only are teams working to close out one year and make plans for the year ahead, but they may also be handling an influx of gifts due to the holiday season. […]
Does your nonprofit organization need additional help with Salesforce NPSP gift entry? Are you reluctant to delegate data entry responsibilities because you have spent so much time ensuring your database is clean and accurate? For over 15 years, I’ve supported nonprofits with their technology needs, and this is a challenge I frequently hear – while […]
Prior to Blackbaud’s Tech Conference for Good™, bbcon, Omatic Senior Vice President of Sales Mike Sanders reflected on the importance of the event to Omatic, “Omatic got its start in the Blackbaud ecosystem, and we’ve been partners for over 20 years. Our teams work closely together, and we have many mutual customers.” As a trusted […]
Opportunities for Learning at bbcon 2022 In a recent interview, Omatic’s Director of Sales, Alex Carlyle, reflected on the opportunity for learning at bbcon, Blackbaud’s annual Tech Conference for Good™: “bbcon represents an incredible opportunity for learning. We get to learn from our customers what has been going well over the last year. And we […]
Introduction Fall is an important season for the nonprofit community. Many organizations are busy finalizing holiday giving campaigns. Others prepare to close out the calendar year, while also determining priorities for the year ahead. As nonprofit professionals embark on these important tasks, what better way to gain inspiration and acquire best practices than gathering with […]
Introduction: When Solving One Challenge Creates Another It’s no secret that technological innovation has helped individuals, businesses, and organizations tackle problems and improve efficiencies for decades – centuries even. However, the challenges new technology can introduce are less often discussed. Here’s a quick personal example: 15 years ago, as I was just starting my career, […]
As a Solution Engineer at Omatic for nearly five years, I’ve talked to hundreds of nonprofits about their goals and objectives, the challenges they face, and opportunities to streamline their processes and drive greater impact. In recent years, I’ve worked most closely with Salesforce.org customers and have gained a deep understanding of their unique challenges. […]
Omatic success stories, like the one we tell in our recently published piece about Mercy For Animals, are special. While literally thousands of organizations – happy Omatic customers – could certainly relate their data integration experiences, Mercy For Animals was among the first that used Omatic Cloud to effectively integrate two colossal nonprofit technology systems: […]
Does your nonprofit organization need additional help with data entry into Raiser’s Edge NXT (RE NXT)? Are you reluctant to delegate responsibilities because you have spent so much time ensuring your database is clean and accurate? For over 20 years, I’ve supported nonprofits with their technology needs, and this is a challenge I frequently hear […]
I worked as the chief financial officer at two distinctly different nonprofits before my career brought me to the database and technology side of the nonprofit sector. While one was a smaller membership organization and the other was a large healthcare foundation, there was an understandably common thread: in both organizations, a big part of […]
Customer Success is Omatic Success The success of our customers is a tremendously important priority at Omatic. In fact, driving customer impact – meaning helping drive forward an organization’s ability to deliver its mission and make an impact on the population it serves – is one of Omatic’s core values, one by which we live, […]
Through our 2021 Customer Survey, you shared information with us about your technology ecosystems. And we learned that over 80% of your organizations use 4 or more systems to collect, manage and store fundraising data. Your responses highlighted that the need for data integration in the nonprofit sector has never been greater! We are proud […]
Background: Consumer Behavior and Nonprofit Technology Over the last few decades, the evolving technology landscape has transformed consumer behavior. Businesses and organizations have been forced to rethink how they engage with individuals. This is not only true of for-profit companies, but also for nonprofits who compete for donors. In a recent AHP Healthcare Philanthropy Journal […]
We often don’t realize how little we advocate for and promote the things we’re the most passionate about. Here at Omatic, we are fervent believers in the importance of data management automation, data quality, and integration technology to break down data silos. We can talk all day about the need for nonprofit and fundraising professionals […]
Introduction: The Case for CSR According to Investopedia, corporate social responsibility (CSR) is “a self-regulating business model that helps a company be socially accountable to itself, its stakeholders, and the public.” Companies who engage in CSR operate “in ways that enhance society and the environment instead of contributing negatively to them.” In addition to positively impacting […]
Introduction – Integrating Nonprofit Technology Over the past 20 years, Omatic Software has partnered with thousands of nonprofits to support their data integration needs – and help them drive mission impact through accurate and complete data. In that time, technological innovation has flourished, accompanied by significant transformation in consumer expectations and business operations. Amidst these […]
Salesforce NPSP: A Powerful Solution for Modern Nonprofits Amidst increased competition and evolving supporter expectations, modern nonprofits must operate much like their for-profit counterparts. Organizations are challenged to increase efficiency and streamline operations, while also offering diverse fundraising activities and implementing marketing tactics to attract and retain supporters. With some of these efforts seemingly at […]